About

Daisy Day reflects a commitment to our subversive and practical design philosophy for ethical fashion creation. Approaching the production of clothing to reflect states of limerence underpinning themes of anthropology performance, fantasy, folklore and traditional craftsmanship, as inspired by our Irish-Italian Heritage. Pieces are created and designed from scratch in-house, with considered, innovative reworks of traditional pattern cutting techniques, tailored seamlessly within our signature designs, exploring the notion of rebellious, atypical elegance.

Here, the atelier is more than just a space—it's a symbol of human ingenuity and dedication. Each piece created is an exploration of the skillset passed down through generations, posed from a core commitment to developmental perception. Through this, I seek to embody the divine nature of craft and human self-awareness. My designs perform; they transcend the ordinary and transform the wearer into a living, breathing embodiment of the artistry they represent.

In an ever-evolving world, I aim to create not only garments but narratives—visual expressions of craftsmanship that evoke wonder, blur the lines between reality and fantasy, human and industry, noun and verb, and celebrate symbiosis; fragility and power, of human creation and humility.

Email: studio@daisy-day.co.uk